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5 Digital Marketing Trends For 2021
Well, here we are… 2021… What a wild, unpredictable, sometimes depressing, always fascinating year 2020 was. Many of us around the world...

The Creative Side
Jan 21, 20219 min read
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The Importance of Colour in Marketing
Colour is powerful, it can elicit emotion! How can we harness the power of colour when we market our products and services?

The Creative Side
Sep 29, 20205 min read
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Content vs Context
“Content Marketing is the Only Marketing Left” quote adorns the walls of many an aspiring marketer’ offices/bedroom. But, is content king?

The Creative Side
Sep 11, 20204 min read
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What is Inbound Marketing?
Inbound marketing… This ideology and marketing approach was coined by Hubspot a number of years ago. But what is it, and how does it work?

The Creative Side
Sep 11, 20203 min read
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5 Ways To Improve Your Online Presence
Now more than ever, how we are perceived digitally has a huge effect on the customers we attract and why they choose to work with you.

The Creative Side
Jul 15, 20205 min read
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Why Your Business Should Be Outsourcing For Media Content!
The debate of outsourcing vs hiring in house for media content is a discussion all businesses will have at some point, and it really...

The Creative Side
Jun 16, 20202 min read
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How does McDonalds have such a strong brand?
How has a once small, solitary restaurant founded in 1940 managed to ingrain itself so much into our society and culture? Answer... Branding

The Creative Side
Jun 9, 20203 min read
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5 Simple Video Ideas to Get You Started With Video Marketing
Video is one of the most powerful marketing tools these days… But how can you harness the potential of video? let us lend a hand.

The Creative Side
May 4, 20205 min read
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What is a Digital Marketing Strategy?
The digital marketing landscape can be a daunting one. We want to dispel the idea that it is ‘too difficult’ to get going with digital!

The Creative Side
May 1, 20203 min read
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7 Steps to Build a Digital Marketing Strategy
We wanted to make a helpful list to give business’s an idea of how they can begin to build a successful digital strategy and grow online!

The Creative Side
May 1, 20209 min read
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What is Brand Experience?
Marketing experts these days are promoting the idea of brand experience. We wanted to delve into the topic to help you see how it can help!

The Creative Side
Apr 16, 20204 min read
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5 Tips for DIY Marketing Images
These days it is detrimental to businesses brand and professionalism to be posting low quality images on digital marketing platforms!

The Creative Side
Apr 16, 20205 min read
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To Use Or Not To Use - Stock Images
Stock photography…what is it? When can you use it? When should you use it? Why you sometimes shouldn’t?

The Creative Side
Apr 16, 20205 min read
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8 Reasons Why Video is Essential for Digital Marketing in 2020
Video is on the rise and it is not going to slow down anytime soon. We breakdown 8 reasons why video is essential for marketing in 2020!

The Creative Side
Mar 6, 202011 min read
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